WELCOME TO MY PAGE!
I’m so happy you’re here, let’s get to know one another?
A little bit about me..
In May 2020, I graduated summa cum laude from Columbia University with a Masters in Strategic Communication. My passion for my field stems from my deep love of reading and writing that challenged me to hone my own creativity and skill set. Having worked across US and India, my cross-cultural experience has encouraged me to master the art of storytelling to deliver key messages and connect with people.
I believe in crafting brand narratives that reach, impact and resonate with audiences.
So why should you hire me?
I’m a performance-driven media professional with 4+ years of work experience developing new business initiatives, marketing and communication strategies and digital storytelling. My experience includes working with global companies and local brands.
With strong communication skills and varied interests in photography, fundraising and baking, I’m always eager to learn, inculcate and acquire new skills to ensure professional and personal excellence.
I am passionate about transforming ideas into impactful campaigns and providing comprehensive marketing solutions that exceed expectations.
Strategic Communication Program, Columbia University
September 2018 – May 2020
Social Media Intern
As an intern, I developed and executed a social media strategy to promote the Strategic Communication program offered by School of Professional Studies, Columbia University. Reinvigorated and launched new social media channels to engage and interact with potential and current students, as well as communicate with faculty and alumni. Deployed a channel strategy across LinkedIn, Twitter, Facebook and Instagram to build a community of passionate communicators.
Little Black Book, Delhi
November 2016 – February 2018
Senior Brand Strategist
In my role, I was responsible for planning, strategizing and executing brand campaigns across India and developing and delivering impactful outcomes. Breadth of work spans corporate narrative development and digital storytelling, business and executive content writing to effectively deliver brand messages and communicating business milestones including market entries, new launches and expanding business portfolios.
Campaigns included content, video development, event planning and strategic pitches to clients.
Edelman India
May 2014 – May 2016
Senior Account Executive
As a Senior Account Executive, I was responsible for developing integrated communications for leading global brands and building key strategies, identifying marketplace opportunities, content creation, managing employee communications and establishing crisis communication practices. My day to day responsibilities included liaising with print, electronic and online media. Additionally, I tracked the media landscape and market trends for opportunities and challenges, creating innovative storylines and business solutions and coordinating across teams for seamless collaboration.
My role expanded to content creation, building client trust and offering counsel on media relations and influencer marketing. I focused on developing media relations, innovative account planning and manage large-scale events with senior staff members.
Ready to make a difference.
A self-starter, team player and a passionate communicator, I’m looking for opportunities in the communications and marketing landscape.